The Digital Money Adventure of Former US Presidents: A Turning Point in the Encryption World

On the eve of the inauguration of the US president, Trump announced the launch of his personal coin TRUMP through his self-created social media platform. This action was initially mistaken for a hacker attack but was later confirmed by Trump himself.

This coin issuance event triggered a rare surge in the history of Digital Money. The TRUMP token skyrocketed from zero market value to a peak of 80 billion dollars in just two days, attracting a large influx of market funds. The impact of this event is comparable to the assassination attempt that Trump faced last year, equally dramatic.

We are entering a special era where Digital Money officially represents Web3.0. Although the internet was originally designed to break the traditional media monopoly over the attention economy, the giants of the Web2.0 era established a new monopoly by controlling traffic entry points. Today, large tech companies dominate the social media space.

Although short video platforms provide opportunities for ordinary people, the benefits are primarily shared between influencers and the platforms. In this context, Meme coins may become a new way for ordinary users to participate in value distribution. While there are risks in participating in Meme coin trading, and there may even be unfair distribution, it offers ordinary people a chance to benefit from celebrity influence.

The value of Meme coin lies in its pricing of specific events, individuals, or concepts within a particular time frame. It also represents a redistribution of the traditional internet attention economy, giving users the opportunity to share value during trending events.

The issuance of personal tokens by Trump marks our entry into an era where memes become mainstream and various things are tokenized. This reminds people of the situation in medieval Europe where nobles and bishops had the right to mint money. Although the TRUMP token is not backed by physical assets, it sets a precedent, and more celebrities are expected to follow suit.

It is worth noting that Trump holds 80% of the tokens. This has sparked speculation about the future use of the tokens. Some believe that this could be the beginning of the Trump family's transition from real estate to the encryption sector. Utilizing media influence has always been a strong point for the family. Choosing Meme as a starting point can both attract attention and create a contrast effect.

This issuance event has also sparked people's thoughts on the development of Ethereum. In contrast, a certain blockchain platform achieved significant results this weekend, setting multiple transaction records. The Ethereum community is facing the contradiction between technological development and token value. How to gain advantages on the social level, improve the feedback mechanism of the second-layer network, and support the development of emerging decentralized applications are all pressing issues that need to be addressed.

As the Trump family enters the encryption field, the next era of digital money may be influenced by them. The family’s first project, World Liberty Financial (WLFI), although not yet launched, shows that it will provide liquidity for ETH, WBTC, and stablecoins, and allow users to use lending instances of the protocol.

The WLFI project aims to provide new users with a convenient decentralized finance experience, initially supporting lending of USDC, USDT, ETH, and WBTC. In addition, the Trump family is also purchasing a large number of various project tokens and domain names, indicating that they may engage in extensive business across multiple public chains.

Regardless of people's attitudes towards this "encryption president", significant events that will impact the development of Digital Money are likely to occur across the Atlantic in the coming years. The cryptocurrency industry faces a choice between following or rebirth.