Discuss Hooked's ambitions in Web3 education

Recently, Hooked Protocol announced a strategic cooperation with Animoca Brands, a well-known investment institution in Web3. The content of the cooperation mentions that it will promote the large-scale breaking of Web3 through innovative educational and entertainment content and entertaining user experience, positioning Web2 data One billion Internet users have injected more fresh blood into the Web3 industry.

From the cooperation with Animoca to see Hooked's ambition

This strategic cooperation with Animoca not only gives the Hooked project more imagination and opportunities, but also demonstrates its strength and ambition in the Web3 education track.

Animoca is more known to us as a top Web3 investment institution, such as investing in The Sanbox, the leading project of the metaverse track; in fact, Animoca is also a global digital entertainment, blockchain and game company, developing a series of well-known IPs series of games. To be able to cooperate with such a leading organization in the industry, to a certain extent, Hooked's strength and what it is doing have also been fully recognized and affirmed by Animoca.

Through the cooperation with Animoca, Hooked has the opportunity to promote its own technology, products and concepts to a broader market, and conduct in-depth cooperation with many well-known game brands and IPs to further enrich and optimize educational content and provide users with more choices . It is believed that in the near future, the cooperative ecosystem that Hooked will build with Animoca will be more widely used.

Secondly, this cooperation also fully demonstrates Hooked's layout in the field of Web3 education. After Hooked upgraded its CambridgeUpgrade project, it has formed a trinity layout of Infra-Academy-Ecosystem. Infrastructure converts users, Academy educates users, and Ecosystem accumulates users. The three promote each other to build a large-flow educational application ecosystem that combines Web3 technology and interaction. This flywheel can be completely turned.

The cooperation with Animoca is a typical case. Let's imagine boldly that this cooperation will bring more user scenarios to users based on the product ecology of both parties, bring more landing cases to the project, and be able to provide partners in the ecology Bring sustainable user growth.

It is worth mentioning that this cooperation also means that Hooked will further deepen its layout in the Web3 education ecosystem.

According to the industry cycle theory, the Web3 education track is currently in the growth stage, and it will take some time to develop into a mature stage. However, the establishment of the moat of the project must have started from the early stage. Everything that Hooked has done so far seems to be seen as a staking in this field to build its own moat. What the project does has long-term value and influence in the industry. It is precisely because of these continuous building projects that the industry track can be continuously promoted and improved. Education is a difficult but correct thing, and Web3 education is even more so, with a long way to go.

What kind of project is Hooked Protocol**? **

Hooked is a Web3 education project that helps bring more outsiders into Web3 by providing immersive, gamified, and social learning experiences. As a project that received seed round investment from Binance and Sequoia and is Binance’s 29th Launchpad project, the fundamentals of Hooked are actually very good.

**Project build capabilities: **The official vision of "helping the next billion people enter Web3" sounds a bit exaggerated; but Hooked has delivered 3 dAppapp educational products since last year, so it is not a big picture, but a True to its name.

From last year's Wild Cash's quiz2earn event, to ToDaMoon's live learning, and to the recent product Hooked Academy Sensei combined with AI Chat, it can be seen that Hooked not only continues to cultivate the Web3 education track, but also has excellent product delivery capabilities.

Market Perception: A high-quality project must not only have artist strength (product delivery ability), but also entrepreneur strength (market acquisition ability). The hottest concept in 2023 is undoubtedly ChatGPT in terms of AI. Hooked keeps pace with the times. By combining the rapid response of AI hotspots, it launches AI Sensei, a Web3 AI learning product with functions similar to ChatGPT. In other words, the project party will make trouble.

This cooperation with Animoca, the industry's top institution, has implemented the new layout after the previous project party's in-depth upgrade. It is expected that Hooked will continue to actively cooperate with more high-quality institutions/projects in the industry, expand its influence in the industry, and broaden itself Width, all-round development.

Can the Web3** education track explode? **

The Web3 education track must have explosive potential, and the reasons can be mainly divided into three aspects:

1. The organization is the wind vane of the track

At present, many top investment institutions have noticed the potential of the Web3 education track and have begun to increase investment in this field. It is not difficult to see that the cooperation between Animoca and Hooked is a strong addition to this track , At present, institutions such as Binance, DCG, A16z, Sequoia, etc. have been laying out the track one after another.

2. Three axes of Web3 education

With the continuous development of blockchain technology, Web3 education can provide a more immersive, gamified and socialized learning experience. In Web3 education, users can obtain a more immersive learning experience through virtual reality, augmented reality and other technologies; at the same time, through gamification and social design, learners' learning interest and enthusiasm can be improved. In addition, combined with the concept of Learn & Earn, learners will continue to obtain some economic income while acquiring Web3 knowledge through excellent economic models.

3. The circle-breaking effect of Web3 education

Compared with Web2 with billions of users, the user volume of Web3 is still very small, but it also means that there is still a lot of room for development. Obtaining traffic outside the circle has become a hot topic in the market. However, the threshold and difficulty for Web2 users to enter Web3 are not small, and the best solution is Web3 education.

For Web2 users, there is a threshold to enter Web3; for Web3 non-educational projects, the educational cost of cultivating users' minds is also very high. If Web3 education can explode and mature day by day, the benefits will outweigh the disadvantages for users, projects, and even the entire Web3 industry. It can be said that Web3 education is a bridge linking Web2 and Web3, which is also the circle-breaking effect of Web3 education track.

As the pioneer of this track, Hooked is one step ahead in terms of product and ecological layout. This time, in-depth cooperation with Animoca, whether Hooked can fully drive waves of Web2 traffic into Web3, forming a large-scale The circle breaking effect? On this point, we will wait and see.

In short, by interpreting this cooperation, it is not difficult to see Hooked's layout, strength and ambition in the Web3 education market. On the one hand, this cooperation provides an important opportunity for both parties to open up a broader market and deepen the layout in the field of Web3 education. On the other hand, it also plays an ecological role in injecting fresh blood into the entire Web3 industry and promoting the development of the industry. I believe that in the near future, projects like Hooked, which continue to cultivate and build on Web3 education and play a positive role in promoting the industry, will become shining new stars in the industry when the track enters the explosive period, and it seems to be a matter of course. .